Revenue Per Available Night (RevPAR)

Revenue per available night (RevPAR) measures how much revenue a listing earns for every night it is available, whether or not it was booked. It is calculated as total room revenue divided by available nights — or equivalently, occupancy rate multiplied by average daily rate.

RevPAR is the number that reconciles the two levers operators otherwise trade off: filling more nights versus charging more per night. A listing can raise its rate and lose occupancy, or fill every night at a price that leaves money on the table; RevPAR captures the net result of both.

It is the metric most worth tracking over time, because it reflects pricing and demand together rather than either in isolation.

Related terms